I was the main writer on the Realtors social account for a bit. We made lots of things with very little money.
To prove to homeowners that small DIY projects are no big deal, we made them tiny. My partner and I built sets and shot/edited each video on our own. I even did the SFX, which will soon be obvious.
How do you get people excited about working with a Realtor during the holidays?
Non-denominational real estate carols. Duh.
HOME BUYING MNEMONICS
Realtors asked us to make boring home buying tips interesting. Instead, we made them confusing.
Videos were produced in 4:3 for an '80s feel, and I got to use my synth skills, too.
These won gold at the New England ad show
When you work with a Realtor, you'll love where you live.
And you might even start vacationing at home.
We composed tracks out of different parts of a home.
Shoutout to the account director who let us borrow her place for a full shoot day.
In order of concept // AD: Jason Gan / AD: Abby Gross / AD: Jason Gan / AD: Skylar Williams / CD: Josh Kahn / CD: Nate Donabed