Flamin’ Hot: Flamin’ Hot University
The joke is that you think they’re saying “Fuck You.”
But like, they’re not.
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I concepted this campaign, wrote the script, and shepherded it through way too many focus groups right before I left GS+P.
The team that produced it was nice enough to keep me involved ❤️
Copywriter: Clark Chamberlin
Art Director: Jason Gan
Associate Creative Director: Patrick Matzenbacher
Associate Creative Director: Ricardo Matos
Creative Director: Eamonn Dixon
Creative Director: Stefan Copiz
Director: Calmatic