TAKE 5 CAR WASH: NOT FOR BABIES

TAKE 5 CAR WASH: NOT FOR BABIES

 

*RADIO MERCURY WINNER*

Through extensive research, we found out that some car lovers refer to their car as their “baby.”
This possible confusion scared us. So we wanted to make things abundantly clear:
Take 5 Car Wash only washes cars, and not adorable human babies.


Please listen to the following radio ads in succession:

 

For anyone still confused about cars vs. babies, we created an informational website:

Take5CarWashisjustforcars.com

 
 
  • Associate Creative Director: Clark Chamberlin
    Associate Creative Director: Jason Goldberg
    Copywriter: Jagger Moore
    Art Director: Sarah Johnson
    ECD: Rikesh Lal
    CCO: Eric Kallman

 
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